Launch Day! Published Sep 15, 2009 by Curtis O'Reilly

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Here we go!   Today we celebrate the official launch of our service.  We’ve had an extra long beta test and have had lots of positive feedback from our beta testers.  It’s time to unleash SpamHero on the world.

To kick things off, we’re offering new customers that sign up in our first month (between now and October 15) an entire year of free service.   We even put a out a cheesy press release about it.

Our hope is that by offering our service for free, that we’ll be able to employ the power of word-of-mouth advertising.  We’ve seen the technique work for other successful start-ups, and so we figure we might as well give it a go.  Besides, the only time you can make “crazy” offers like this is in the beginning.  I suppose you could try it after having your doors open for a while, but it seems to me that you might upset some of your loyal paying customers a bit (unless you offer them some free time too).





SpamHero Offers Free Spam Filtering For A Year Published Sep 15, 2009 by admin

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Internet domain owners get extended ‘test drive’ on new service

Henderson, Nevada – Sept. 15, 2009 – Curtis and Jeremy O’Reilly, brothers and long-time veterans in the web-hosting sector, are celebrating the release of SpamHero, a “hosted spam filter” for domain owners, by giving away a free year of service to all customers who sign up by Oct. 15.

SpamHero boasts enterprise level features, including a powerful interface for viewing “quarantined” spam, and superior spam filtering over traditional anti-spam solutions.  Even at the regular price of just $4.95 per month for domain-wide spam filtering, with no limit on the number of email accounts, the service is a fraction of what other solutions cost.

“At first, we were a little concerned some people might be scared off by the low cost,” said Jeremy O’Reilly, “but with SpamHero’s no-risk free year of service, we’re giving customers plenty of time to see how effective and accurate our filter really is.”

According to a recent report by Microsoft, spam now accounts for more than 97% of email that is sent. Another report on iTWire said spam volume records set last summer were broken again in 2009.

“Combine these factors with the ever-increasing need for businesses to cut costs and boost productivity, the timing of SpamHero’s arrival on the scene couldn’t be better,” Curtis O’Reilly noted.

But what makes SpamHero different is not just the low cost.  SpamHero is powered by a “team of human spam-fighting technicians who are updating the filter rules several times a day.  Over 2 million rules have been compiled so far,” Curtis O’Reilly explained.   “This also ensures that real email does not get blocked by ‘robotic’ algorithms that can sometimes mistake real email for spam.”

Jeremy O’Reilly added: “And, since SpamHero is a hosted solution, it requires no new hardware or software installed at a client’s location.”

Upon subscribing, SpamHero customers update their domain’s “MX record,” which then re-routes all email for the domain through SpamHero’s servers where it is cleaned of spam before arriving at the customer’s mail server.

“The change is so simple to implement and email is free from 99% of spam within 5 minutes,” said Curtis O’Reilly.

“Spammers continue to find innovative ways to get around traditional anti-spam techniques.  If your business isn’t protected by a filtering solution that is actively monitored and improved, prepare to be buried in spam,” Curtis O’Reilly warned.

Curtis and Jeremy O’Reilly decided to develop SpamHero after 13 years in the web hosting industry and witnessing first hand the frustrations that business owners have over the cost of fighting spam, and the lackluster performance of existing solutions.





Beta Launch! Published Jun 22, 2009 by Curtis O'Reilly

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We had a goal to launch SpamHero by the end of Spring.   Saturday was the last day of Spring, so in honor of our goal, we opened the site for business on Friday for an hour or two, so that we could say we made that goal.   Of course, we didn’t tell anyone about the site opening, and so nobody had a chance to try out the service.  We got to do a little testing using the live site and then we then shut down the site until today so that we could enjoy Father’s Day weekend without wondering if anyone was poking around on our new site.   But, hey, we “launched” in Spring for at least an hour, and therefore made our goal!   Is that cheating?  😉

When we set our goal to launch in the Spring, it was late 2008, and we thought we’d have no problem getting this out by Spring.  However, since we’re perfectionists, we continually found things that we wanted to get right before we’d even consider a beta launch.

We think we got a lot of things right.  SpamHero is a spam filter that both does a good job and doesn’t break the bank.  We’ve looked high and low… and of all the spam filters out there, we feel SpamHero is the only one that does a really good job, includes some enterprise level features, and is competitive cost wise.

We’re going to take it easy about spreading the word about our beta launch, and just invite a few people to check it out in the first week.  Our official launch will probably be around July 1st. But, if you’re lucky enough to have found us before then, feel free to sign up!  The system is completely automated and will get you started right away.  Be sure to let us know if you see anything that looks out of place.

To sign up as a beta customer, just click on the Free Trial link and you’ll be good to go.  We don’t expect to have a long beta period, and may go into official launch by July 1st.  However, for anyone that does sign up during the beta period, we’ll restart your trial period on the official launch day.

We’re excited!  We look forward to making your life spam free!

— Curtis O’Reilly
co-founder, SpamHero

P.S. We’ll be sharing our adventures of marketing SpamHero to the masses here in our blog, and hopefully sharing some of our marketing ideas along the way.  Stay tuned.





 


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